We are experiencing the first significant economic headwinds since SaaS became mainstream. For over a decade we have been in an unnatural zero interest-rate policy (“ZIRP”) fueled economic bull market. What we are experiencing now is a lot closer to normal.
Good article but it is time to better understand the churn reason: economical, usage, value. Customer are usually stopping usage for good reasons. Customer success teams need to move from usage/adoption to value realization to secure ARR
Great article
Crucial considerations, thanks for sharing.
Amazing article - I didn't even think about the second order effects until you pointed them out.
Great Article
Great as always🔥
Super stuff as always, sir!
Good article but it is time to better understand the churn reason: economical, usage, value. Customer are usually stopping usage for good reasons. Customer success teams need to move from usage/adoption to value realization to secure ARR